P.J. Salvage Celebrates its 20 year anniversary
Irvine-based P.J. Salvage, one of our favorite lines for loungewear, pajamas and intimates, is celebrating its 20-year anniversary by introducing a new collection of limited edition 20th anniversary prints, as a homage to some of the original, best-selling designs. The four P.J. Salvage anniversary sets are available for Fall-Winter 2017.
Consumers will also be invited this winter to join online promotions such as “PJ Happy Hour” and “Top-20 VIP Giveaway.”
Other festivities include a 20th Anniversary Window Dressing Competition, with the winner taking a vacation for two, complete with airfare and a stay at the luxury Pendry Hotel in San Diego. The brand is also promoting its new category “social media star,” rewarding the retailer who shows the best activity on social media.
Represented in more than 26 countries, and sold in over 1,200 boutiques and better-end department stores nationwide, P.J. Salvage continues to evolve each season, blending its lounge and sleepwear into a complete lifestyle collection.
