The Dose

Persevering Fashion

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By Greer Wylder
February 06, 2012

When it comes to supporting a brand of apparel that’s wearable for everyday living, being outside, focusing on wellness, and fostering inner beauty, you must seek out the Element Eden Collection inspired by Amy Purdy. The Irvine-based collection of casual active wear is based on Purdy’s incredible story, she’s a snowboarder, skateboarder,  actress, and a double amputee. Rather than allowing the tragedy of losing both legs to meningitis at age 19 end her love of snowboarding, she persevered, got back on a board, and continued to enter competitions. As a  result she founded Adaptive Action Sports, a non-profit helping disabled children get on a board and ride. Purdy is a…

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Super Waffles!

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By Greer Wylder
February 03, 2012

The master of gourmet waffle sandwiches, Bruxie, will be naming the champion of the Super Bowl via a Super Bowl inspired Bruxie that will represent each team kicking off Saturday at 11 a.m. Fans can feast on a Patriot’s New England Lobster Bruxie or a Giant’s New York Bruxie during the Surf vs. Turf “Battle of the Bruxies” at its Old Towne Orange and Brea Downtown locations. The number of Bruxies sold for each team will determine the Battle of the Bruxies winner announced on Super Bowl Sunday. Patriots fans can order a classic New England Lobster Bruxie with live lobsters…

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OC Housewife Style!

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By Greer Wylder
February 02, 2012

Did you hear OC stylist (and Greer’s OC fashion editor) Leslie Christen is styling the newest Real Housewife of Orange County, Heather Dubrow? This Pelican Hill housewife - who debuts Feb. 7 - had plenty say about Christen’s styling expertise for the show. “I was really pleased to find someone so great and easy to work with in Orange County as it was important for me to use someone local,” said Dubrow, who hired Christen for several events during Season 7 filming. “I would call Leslie and explain the look I wanted for a particular event and she would arrive at…

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Eyeconik Eyewear!

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By Greer Wylder
February 01, 2012

Looking for a comprehensive collection of amazing frames and classic eyewear under one roof? Stop by Eyeconik Eyewear in Huntington Beach, a distributor of award-winning and distinctive eyewear. Eyeconik stocks every frame in every color from modern European lines such as Initium, Derapage, Maybach Eyewear, Monoqool, and Manhattan. They also carry premium German eyewear brands for kids including Die Wilden Hühner, Vulkan, and Spider Sense Spiderman. The full-service shop also has an optometrist on-site for eye exams. Mention Greer’s OC and receive 20% off your next purchase.  Open 10 a.m. to 7 p.m. Monday through Saturday. 526 Main St., in…

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Surfer Girl, A Modern Day Surfer Girl

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By Greer Wylder
January 30, 2012

When you’re surfing you want to be thinking about slipping into the barrel, not your bikini slipping off. To the rescue is swimwear designer, Amanda Chinchelli-Greer who founded Seea swimwear for women surfers who want function and style in the same package. The San Clemente based line was conceived after Amanda, an avid surfer, grew frustrated with the limited selection of surf-friendly swimwear—she wanted feminine, comfortable and whimsical designs. So she designed her own custom suits. After receiving attention and inquiries about her designs in the water, she created Seea (as an Italian she pronounces sea, “see-ah”), a collection of…

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