Yoki Shop recently relocated to a new store in Newport Beach on the Coast Highway. The shop is the brainchild of its owner and founder, Jeff Yokoyama, a longtime surf industry veteran who designs Generic Youth, Yoki’s Garden and Pidgin Orange clothing lines based on three tenets he strongly believes in: design, make and sell different.
Purchasing a Yoki Shop apparel item is like taking home a piece of history, whether it be an iconic USC football jersey repurposed into a skirt for Yoki’s Garden; a beach towel that once traveled to a tropical beach and is now a pair of hip shorts or a hoodie; or an interior designer bolt of fabric that’s been made into a cool Generic Youth jacket. Yokoyama is committed to non-waste, repurposing materials and manufacturing local. The collections are mostly made from salvaged materials and many are one of a kind. Stop by the new store to pick up a hoodie, tank top, hat, board shorts, tee’s, aprons, popular Fight On Fingers logo apparel and more ideal for USC Football games.
Open 9 a.m. to 5 p.m. Monday through Friday; 11 a.m. to 4 p.m. Saturday.
2429 West Coast Highway, Suite 102 in Newport Beach. 949.650.5511.
Thank you Veterans!
On Veteran’s Day, men and women associated with the military, either active duty or reservists, spouses and mothers, can come into any Marinello Schools of Beauty campus (excluding Spa Academy locations) and receive a free spa manicure and pedicure. Also, Marinello Schools of Beauty campuses will be giving “Marinello Loves Our Vets” postcards for vets who are based overseas. Upon their return, the postcards offer vets a free haircut and 20% off any service, redeemable through Valentine’s Day 2012.
In Orange County, Marinello Schools of Beauty can be found in Anaheim at 663 N. Euclid Street. 657.549.6131; in Huntington Beach at 19022 Brookhurst Street. 714.962.8831; or and Lake Forest at 23635 El Toro Road, Ste. K. 949.586.4900
The Latest from greer's oc
Casa Romantica Showcases Festival of Arts Legacy in New Summer Exhibition
Casa Romantica Cultural Center and Gardens is partnering with the Festival of Arts of Laguna Beach for a new summer exhibition celebrating the artists who helped shape Laguna Beach’s creative legacy.
“Through the Decades: Artists That Shaped the Festival…
Azure Day Party Debuts Sundays at The Bungalow Huntington Beach
The Bungalow Huntington Beach is launching a new weekly daytime series with Azure Day Party beginning Memorial Day weekend on Sunday, May 24. The weekly Sunday residency will bring Azure’s signature mix of house music, elevated hospitality and…
Newport Dunes Celebrates Memorial Day Weekend With Music, Movies, and More
Newport Dunes Waterfront Resort & Marina is kicking off the unofficial start of summer with four days of waterfront entertainment, family activities, live music, movies on the beach, and outdoor fun over Memorial Day Weekend, May 22 to 25.
Set…
Free Summer Dance Nights and Concerts Return to Segerstrom Center
Segerstrom Center for the Arts is bringing back its popular summer programming on the Julianne and George Argyros Plaza with free Tuesday Night Dance classes through August and Summer Sounds outdoor concerts starting June 12.
The all-ages dance series runs…
Follow Greer on Pinterest
from the blog
- 05.20.26 – Casa Romantica Showcases Festival of Arts Legacy in New Summer Exhibition
- 05.18.26 – Azure Day Party Debuts Sundays at The Bungalow Huntington Beach
- 05.18.26 – Newport Dunes Celebrates Memorial Day Weekend With Music, Movies, and More
- 05.17.26 – Free Summer Dance Nights and Concerts Return to Segerstrom Center
- 05.17.26 – CasaDami Teams Up With Gelato Paradiso for a Summer Dessert Flight
- 05.14.26 – 44 Women for Orangewood Luncheon in Newport Beach
- 05.13.26 – Riverdance 30 Brings a New Generation to Segerstrom Center
- 05.11.26 – Lido Theater Receives 2026 Preservation Award
- 05.08.26 – Bluewater Grill Celebrates 30 Years With Seafood Tastings and Holiday Specials
- 05.08.26 – Outpost Kitchen at South Coast Plaza Debuts Mother’s Day Menu
- 05.05.26 – Alabaster International Debuts in OC with ‘Her Light & Legacy’
- 04.29.26 – ILYA Welcomes Sunday Brunch to San Clemente
- 04.28.26 – Mastro’s Plans Mother’s Day Brunch in Irvine and Costa Mesa
- 04.28.26 – Mother’s Day Style: Matching Moments for Moms and Minis at Famous Footwear
- 04.27.26 – March for Babies Returns to Irvine May 2
- 04.25.26 – Classic Packards Take Center Stage in Newport Beach
- 04.23.26 – Spring Menu Arrives at The Park Club California
- 04.23.26 – SpiceQuest Brings the Heat Home
- 04.20.26 – Honda Center Serves Up Playoff-Ready Menu for Ducks Fans
- 04.17.26 – A Night of Fashion and Giving in Newport Beach
More Daily Doses
- 05.18.26 – Uncle Fluffy Brings Viral Japanese Cheesecake to Costa Mesa’s Triangle Square
- 05.17.26 – Champagnes Kitchen Expands to Huntington Beach
- 05.17.26 – Newport Beach TV Fest Returns With Star-Powered Lineup at Lido Theater
- 05.13.26 – Pure Salt Marks 10 Years With New Newport Beach Flagship
- 05.10.26 – A Coastal Spa Experience Arrives at Surf & Sand Laguna Beach
- 05.10.26 – Cozy Earth’s Cuddle Collection Brings Luxury Comfort to Corona del Mar
- 05.07.26 – Sweetgreen Opens at Irvine’s University Center
- 05.06.26 – Icons of Napa Valley Wine Dinner Returns to Henry’s Coastal Cuisine
- 04.29.26 – Mother’s Day Dining Across Orange County
- 04.29.26 – La La Land Kind Cafe Grand Opening at Irvine Spectrum
- 04.29.26 – J Ruby: A Colorful Creative Find in South Laguna
- 04.28.26 – A New Chapter for Zov’s in San Clemente
- 04.23.26 – David Spade Takes The Lido Theater Stage
- 04.20.26 – Arrive in Style. Leave the Driving to Us.
- 04.19.26 – Candace Bushnell Brings One-Woman Show to South Coast Repertory
- 04.18.26 – A Coastal Weekend of Wine, Food and Ocean Views
- 04.13.26 – An Evening of Connection and Compassion in Aliso Viejo
- 04.08.26 – A Mother’s Day Gathering with Costa Mesa History
- 04.06.26 – Spring in Full Bloom at South Coast Plaza
- 04.05.26 – Taste of Napa Comes to Huntington Beach and Returns to Napa Valley
