When you’re driving north on the 405 Freeway just past Harbor Boulevard, look to the right and you’ll get an up-close preview of Orange County’s hippest retail makeover. The SOCO (South Coast Collection), formerly an unremarkable collection of stores, is being turned into a stylish and sustainable shopping village with creative showrooms like Wildflower Linens, Let Them Eat Cake, a soon-to-open fabulous Stark carpet store, trendy restaurants, and, in November, Paul Mitchell’s flagship Store-Salon-School.
SOCO, by Burnham-Ward Properties a subsidiary of Burnham USA of Newport Beach, reminds us of an upscale version of The LAB. When the transformation is complete, you’ll be able sip coffee by the fire pits, shop at the OC Mart MIX (a contemporary marketplace of hip and trendy stores), buy luxury items for your home, and find fresh produce at a Farmers Market—all in one place, hence the name, “collection”.(You can get updates on the OC Mart MIX on Facebook and Twitter/TheOCMartMIX.)
SOCO is between Sunflower and the 405 Freeway just north of Harbor Boulevard in the 3300 block of Hyland Ave. in Costa Mesa.
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from the blog
- 01.14.26 – Ignite Dance: 35 Years of Movement in Orange County
- 01.13.26 – An Exciting Career Update
- 01.12.26 – Lunch & Learn at Zov’s Bistro Focuses on Brain Health
- 01.11.26 – Dry January, Done Right at Khan Saab
- 01.08.26 – Strickland’s Ice Cream Celebrates 90 Years and Two Sweet Years in Costa Mesa
- 01.08.26 – THE NOTEBOOK Musical Set for Segerstrom Hall in 2026
- 01.04.26 – THE DAILY HEALING Presents Healing House Lido
- 01.04.26 – Your Business. Our Audience.
- 12.30.25 – Mastro’s Ocean Club Irvine Toasts the New Year With Zero-Proof Style
- 12.26.25 – Holey Moley and Hijinx Hotel Bring Immersive Play to Irvine Spectrum Center
- 12.22.25 – A Thoughtful Holiday Gift for OC Locals
- 12.21.25 – A Coastal Take on Christmas at Huntington Holiday House
- 12.18.25 – Katsuya Century City Debuts Festive Holiday Menu for December Dining
- 12.15.25 – Cozy Earth Is a Holiday Gifting Favorite in Corona del Mar
- 12.12.25 – il Girasole Turns Thanksgiving Into a Day of Giving Back
- 12.09.25 – Holiday Lights Boat Cruise Aboard Pendry Newport Beach’s Private Yacht
- 12.09.25 – Celebrate the Holidays at CasaDami on the Waterfront
- 12.06.25 – Pete’s Christmas Vacation Returns to Hyatt Regency Huntington Beach
- 12.03.25 – Wrap Yourself in Luxury at Oats Cashmere’s Annual Event
- 12.02.25 – French Florist Opens New Boutique in Mission Viejo
More Daily Doses
- 01.13.26 – Newport Beach Restaurant Week Returns Jan. 15–25
- 01.12.26 – Earlybird Flies Into The LAB With One-Pound Burritos
- 01.08.26 – FACE FOUNDRIÉ Makes Its Southern California Debut in Newport Beach
- 01.04.26 – Parlor Doughnuts Opens 100th Location in Huntington Beach
- 12.21.25 – Phantom: A Perfect Gift Idea
- 12.18.25 – Celebrate the Season at Pendry Newport Beach
- 12.18.25 – Inside Poppy’s, Anaheim’s New Go-To for California Cuisine
- 12.14.25 – Fire & Lights Festival Returns to Newport Dunes
- 12.11.25 – Butcher’s House Marks Four Years With New Fromage Menu
- 12.09.25 – Manolo Blahnik Opens First West Coast Boutique at South Coast Plaza
- 12.09.25 – ClubSport Debuts New High-End Recovery Amenities in Time for the Holiday Season
- 12.04.25 – Festive Holiday Dining at Paseo, Céntrico and Naples in the Downtown Disney District
- 12.03.25 – Celebrate the Holidays at Discovery Cube Orange County
- 12.02.25 – Chef Charbel Hayek to Open ILYA in San Clemente
- 12.01.25 – Family Holiday Celebration This Saturday at The District
- 11.27.25 – QUA Brings Contemporary Chinese Cuisine to Fountain Valley
- 11.25.25 – Holiday Packages to Help You Look and Feel Your Best
- 11.23.25 – Winter Fest OC Returns November 28 With Expanded Experiences
- 11.21.25 – Wellness That Works: Vida by VTL Boutique Spas + Wellness
- 11.17.25 – Santa Maria Novella Brings Centuries of Craft to South Coast Plaza
