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Greenleaf Kitchen Pivots Toward Takeout in Costa Mesa
07.25.24
Greenleaf Kitchen and Cocktails, renowned for its healthy gourmet meals, is pivoting to focus on takeout and is hosting a farewell party with music and light refreshments on Wednesday, July 31, 6 PM – 8 PM as it prepares to open its Costa Mesa Kitchens location this August. This new venture will serve the local Costa Mesa community and beyond.
Chef-owner Jonathan Rollo, known for pioneering “gourmet-casual” and leading the health-focused fast-casual movement, aims to reimagine the takeout experience with this new location. This move will enable Greenleaf to reduce overall labor costs and redirect those savings into delivering superior value to both new and existing customers. While many restaurateurs in the fast-casual space face rising challenges, Rollo views this as a pivotal opportunity to grow the business and focus on meeting market demands.
Greenleaf will close its operations at 234 E 17th Street effective July 31, 2024. Having called 17th Street home since 2012, Greenleaf is proud to have become a staple of the Costa Mesa community.
Local fans are also encouraged to visit the well-established SOCO location at Harbor Boulevard and Sunflower and can also find Greenleaf at nearby John Wayne Airport, bringing the healthy, organic fan-favorite to on-the-go travelers.
234 E 17th Street, Ste 100, Costa Mesa,.
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