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Portillo’s new sandwich features signature Hot Giardiniera Sauce

05.20.21

Portillo’s, the fast-casual restaurant chain known for serving Italian beef sandwiches and Chicago-style hot dogs, is entering the Spicy Chicken Sandwich wars. And it’s bringing some Chicago zing. To set its offering apart, the chain developed a Hot Giardiniera Sauce – a creamy sauce infused with the pickled relish well-known to Chicagoans.

The Spicy Chicken Sandwich is served on a toasted brioche bun with tomato, lettuce and the new Hot Giardiniera Sauce. The sauce is also available on the side to bring the heat to more than just the sandwich – it can be used as a dipping sauce for chicken tenders, fries, onion rings and more.

For a limited time, fans can get a bottle of the Hot Giardiniera Sauce to bring home. Guests can head to their local Portillo’s restaurant to purchase one of the limited-edition bottles for $5.99 each.

Giardiniera fans can also spice up their summertime activities by heading to portillos.com to order the chain’s giardiniera-themed merchandise, including swimsuits and pool floats, as well as pre-order a children’s book written by Portillo’s. 

The launch campaign for the new sandwich and sauce focuses on the idea that most people – especially outside of Chicago – can't pronounce giardiniera (jar-din-air-ah).

Tapping Cameo, the campaign features several celebrities such as Kenny G, Brian Baumgartner of The Office, Erin Andrews, Lance Bass, Cedric The Entertainer, and a dozen others attempting to pronounce the word, often with hilarious results. “No matter how you say ‘giardiniera,'” the campaign concludes, “it’s good.” The initial video launched on Portillo’s social media pages; several more will be unveiled throughout the summer.

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LagunaART.com Opening Reception Group Show

05.20.21

LagunaART.com [virtual exhibitions] non-profit organization was created in 2012, 2 years after inception an iPhone app was created for visitors of Laguna Beach to find galleries, artist studios and info on local art festivals while rotating local artists' works through the app.

In 2017, a gallery group of artists and 20 artist studios were formed next to the Laguna Art Museum until the COVID pandemic in April of 2020. The gallery went virtual for one year until May of 2021. The physical gallery is now re-located in the Shops of Mission Viejo with 8500 sq. ft and 30 ft walls for programming of solo and group exhibitions through 2022.
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The Group Show Artist Reception for members only will be on Saturday, June 5 from 12 to 8 p.m. (with safety precautions in place).

LagnaART•com | 1-888-9-FINEART

The Shops at Mission Viejo is at 928A Shops at Mission Viejo. 979.257.9008. (Between Nordstrom and The Apple Store)
 

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